From one sassinista to another, making a youtube channel is a huge step in building your online image in a more personalized way. we all love binge-watching tutorials on anything and everything, but what exactly does it take to get people to start binge-watching you instead? luckily we have some answers Here at the sassinista thanks to amanda perna's new youtube channel, and we're here to share some of her youtube success *secrets* with you!
1. ESTABLISH A THEME/GOAL
the first step to creating a successful youtube channel is understanding the big picture..
what kind of theme will your channel have? what genre will your videos be categorized into? who is your target audience?
understanding the answer to these questions is a key step in being able to set up a goal for your channel. Figure out your niche and run with it! After you establish your theme, it is easier to brainstorm ideas for potential videos. ultimately, your channel should be able to be categorized into a few repeated 'tags' that apply to every video you post.
don't be afraid to experiment with your channel genre and mix it up from time to time,, but don't stray too far from your central theme, as consistency is vital in maintaining your target audience.
2. PERSONALIZE CHANNEL TO REFLECT THEME
we've always been told not to judge a book by its cover, but in most cases, having a fab cover doesn't hurt. add a cute, relevant header photo to the top of your channel to add some spark to your page. also, make sure to always post high-quality videos so that your channel looks professional and appealing.
3. INTRO VIDEO
kickstart your channel by introducing yourself to your audience! allow them to get to know you on an unscripted level and explain to them your plans for your channel. connecting with your audience this way is important in establishing a relationship that will make them want to keep coming back to your channel.
4. MARKET YOUR CHANNEL
Social media is a tool- use it! Shout your message from the media rooftops, and don't be afraid to let your voice be heard. the more noise you make, the bigger the audience you'll have. publish your posts more than once on social media, don't be afraid to be over-the-top.
5. KEEP UP WITH POSTS
like i said- consistency is key, girl. make sure to set aside some time in each week to make a post and always keep your creativity flowing. write down ideas when you feel inspired so that you never run out of video options. people love a channel that they can depend on.
So, go forth and make youtube videos that the world will love! You got this, sassinista. and be sure to keep up with amanda perna and all her whimsical adventures on her youtube channel! @amandaperna
xoxo,
chelsea
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